Hello. My name is Pavel Potseluev.
Many people know me as the brand chef of the “Zhazhda Krovi” restaurant, the master of the meat business, as well as the co-founder of the meat atelier “Zozulinsky & Potseluev”. That’s right, it’s true, and my passion for more than just photography will be felt on the website from case to case. But that’s not the point now.
I like to shoot everything that is beautiful. It can be people, or the streets of cities. Or moments that are there now and disappear forever a second later.
My father gave me my first camera when I was 14. I quickly realized that I couldn’t live without him. It became an obsession, for which I was ready to change my plans. Sometimes, in childhood, boys play with cars and think: “When I grow up, I’ll buy one for myself.”
I grew up and bought myself Zenit, Seagull, Mamiya, Rolleiflex and Leica.
First, I bought up all the film I was familiar with. And when I took it to show — I saw that there are many others. The guy in the photo studio recommended a 1960s Kodak film to me. This is a real film, they shot a movie on it. No filters — as you removed it, so it will show. I’ve loved using it ever since. And a few more. In the list of favorites: Ilford HP5, Fuji Neopan Acros 2, Kodak Double X 5222, Rollei Blackbird, Rollei RPX, Kodak Portra and others.
The other Pavel Potseluev in 2026
Film photography. Shot on Leica.
Favourites
Seoul
September 2025.
Nothing more than a wish.
SuperFoodFarm
The beginning of September 2024.
A trip to the farm to Ole and Daniel
Italy. Udine
October 2024.
A selection of photos from a trip to Italy.
A series of photos
Photos taken at different periods of life and in different locations. Diverse subjects, mainly on black and white film.
The gastroturist. Seoul (South Korea)
Thoughts in a line
Sometimes one photo is not enough. Here I collect thoughts that didn’t fit into the frame, but wanted to stay.
Photography stops the moment
When you shoot on film, you think more, analyze before pressing the button. You never know the result in advance. And you can always make a mistake. This makes the film more human. And I’m smiling, even at me it turned out to be only one frame out of thirty-six. I work with black and white photographs because they leave room for imagination. You look at the photo and think about it. Everyone has something different. The photo stops the moment. Sometimes you want to freeze in a moment where you are surrounded by silence and harmony. When you look at a lonely tree. Or a warm sunset that rapidly goes over the horizon — you start to miss it as soon as the sun disappears.
I try to catch these moments in the viewfinder of my Watering Can. And also, I like to take pictures of things that are timeless. Not like us. People.